Trees for Life (TFL), a charity established with the aim of restoring the Caledonian Forest, has received a generous £12,500 donation from established fashion retailer Superdry.
Sales of carrier bags from Superdry’s shops across Scotland have raised £12,500 for conservation charity TFL. The donations given will help save Scotland’s ancient Caledonian Forest and its rare wildlife.
Scotland’s 5p charge on carrier bags in stores aims to reduce plastic bag use. Superdry has gone one step further for the environment by ensuring that its bags are made of easily biodegradable paper rather than plastic.
Superdry’s Energy and Environment Manager Paul Thomas visited the TFL’s Dundreggan Conservation Estate in Glenmoriston near Loch Ness, to present the donation and to see some of the practical conservation action being carried out. He said: “We are really proud to be supporting Trees for Life’s restoration of the Caledonian Forest, one of the country’s most iconic but endangered habitats. A healthy environment benefits everyone, and it’s inspiring to support this project which is bringing new life to the wild landscapes of the Highlands.”
Although only a fraction of the former Caledonian Forest survives, TFL has planted more than one million trees at dozens of locations, and has created 10,000 acres of new forest. It has pledged to establish one million more trees by planting and natural regeneration by 2018.
TFL was selected as the beneficiary charity by a staff vote of Superdry staff..
For more information about Trees for Life, visit their website here.